What coaches can learn from Netflix: The 'binge-worthy' strategy for online programs

Introduction It's 11:47 pm. You were only supposed to watch "one episode". But there's that damn cliffhanger at the end of episode 3, and before you know it, Netflix's "Are you still there?" screen is staring at you. Once again, the streaming giant has cast a spell over you and made you watch four hours of your [...]
